Events,Fashion & Beauty,Featured

New TRESemme: Split Repair Range

Jane   13 Mar , 2015  

I’ve tried a lot of hairstyles. When I was in grade school, I was even coaxed by my mom to have Demi Moore’s hair from her Ghost movie. That was the first and last. It was a pain to grow it out.

The next time I had shorter hair was before I gave birth to our first born. Learning from others that it was best to have your hair cut short, so you won’t freaked out with your hair fall dilemma after giving birth. In hindsight, it’s not true, in my case. So, never again! That also took a lot of time to grow my hair. Plus, when you give birth, you’re still on the plump side, and my cheeks were the highlight —- not a good time to get a bob as my chubby cheeks were visibly seen with my super fine hair.

Which leads me to conclude that I will always sport long hair. There is so much you can do with it. And it frames my face, giving an illusion of a thinner face.

Of course, frequent self-cutting sessions on split ends were part of it. Or worst, you frequent the salon for that much needed trim. We’ve all been there, right?

In between meetings yesterday, I dropped by TRESemme’s intimate media launch at Desiderata Bar in Bonifacio Global City where I bumped into one of the country’s most well-loved hairstylist, Lourd Ramos.Tresemme Lourd Ramos

Tresemme Lourd Ramos accessory

Only Lourd can wear this statement piece

 

The program started in a few minutes. It was short and sweet, with hosts Raymond Guiterrez and TRESsemme’s newest ambassador, Georgina Wilson, introducing the latest addition TRESemme Split Repair Range. Brand Manager Ann Esteves shares that they are confident in saying that this range has a revolutionary sealing mechanism Repair Complex — it can bind up to 88% of split ends, while repairing and preventing further damage with continued use. Now, that’s something!Prepping time, a few minutes before the program started

 

In line with Spring/Summer 2015 looks, the trend has gone back from lob/bob to longer tresses. Presented along with Georgina are these ladies who TRESsemme coined as TRESetters for the Split Repair Range, sporting the top three trends for the first half of 2015:

Long Tails a.k.a. The Pony

Long Tails a.k.a. The Pony by Phoemela Barranda, Martine Cajucom, and Bubbles Paraiso

Twists and Braids

Twists and Braids by Natalia Ortega and Jessica Connelly

Bombshell Blowout by Alyanna Martinez and Gwen Zamora

Bombshell Blowout by Alyanna Martinez and Gwen Zamora

 

From left to right: Gwen Zamora, Jessica Connelly, Phoemela Barranda, Bubbles Paraiso, Raymond Guiterrez, Georgina Wilson, Martine Cajucom, Natalia Ortega, and Alyanna Martinez.

From left to right: Gwen Zamora, Jessica Connelly, Phoemela Barranda, Bubbles Paraiso, Raymond Guiterrez, Georgina Wilson, Martine Cajucom, Natalia Ortega, and Alyanna Martinez.

 

Like what Georgina shared on stage, there is so much you can do with long hair.  “The long hair trend makes a comeback every so often and I understand why — it’s just so versatile! It allows a multitude of looks whether worn up or down. But like most women, I sometimes get wary about growing my hair long, especially with all these split ends and damage concerns. I can say, thought, that with TRESsemme’s Split Repair line, I found out that cutting your hair is not the best fix. Forget split ends! You should give it a try yourself.”

Lourd Ramos shows off Georgina's luscious hair

Lourd Ramos shows off Georgina’s luscious hair

Lourd Ramos was tasked to do the brushstroke test, wherein one out of two brushes (made out of human hair) was treated with TRESemme Split Repair range. These brushes were used to paint, showing off how the one that was TRESemme-treated had smoother brushstrokes — proving that the binding technology works:

And for one to bid goodbye to split hair, you have to use their 3-step range. Cleanse first with the Tresemme Split Repair Shampoo. Afterwhich, you smoothen it with Tresemme Split Repair Conditioner. Ending it with the Tresemme Split Repair Serum that binds split ends. Easy peasy!

Tresemme Split Repair Shampoo and Conditioner (600ml for P399; 340ml for P230, and 170ml for P120 for each bottle) Tresemme Split Repair Serum (97ml for P499)

Tresemme Split Repair Shampoo and Conditioner (600ml for P399; 340ml for P230, and 170ml for P120 for each bottle)
Tresemme Split Repair Serum (97ml for P499)

 

You can also get a chance to win this set plus a clutch designed by Rhett Eala. Just regram the image below by clicking on this link. Winners will be chosen randomly and will be announced by @TRESemmePH

Tresemme set x Rhett Eala

 

*TRESemme Split Repair is available in leading supermarkets, department stores and drug stores. To learn more about the latest salon innovations, tweet them at @TRESemmeph with hashtag #SalonGorgeous. Learn more about TRESemme’s salon innovations at instagram account  TRESemmePH or visit www.tresemme.com

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